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July 30, 2024

9 Successful Ways Brands Leverage Their Publisher Awards & Accolades (with samples)

9 Fail-Proof Ways Brands Leverage Publisher Awards. Brands are increasingly leveraging publisher accolades—awards, positive reviews, and high rankings from reputable publications—to boost their awareness and revenue. Here are several strategies they employ: 1. Marketing and Advertising 2. Content Marketing 3. Website Optimization 4. Sales and Promotions 5. Retail and E-commerce Strategies 6. Public Relations 7. […]

July 12, 2024

AI and Content Licensing: What Publishers Should Know 

Artificial Intelligence (AI) is revolutionizing many industries, including publishing, and one of the critical areas where AI intersects with publishing is in the world of editorial content licensing. As AI technology continues to evolve, it’s essential for publishers to understand how it impacts content sales and licensing, the opportunities it presents, and the challenges it […]

July 1, 2024

6 Reasons Brands Should License Their Products

Licensing your product from a reputable publisher can significantly elevate your brand. A well-known publisher brings credibility and prestige, enhancing your brand’s image and trustworthiness. This association can attract a wider audience, leveraging the publisher’s established market reach and reputation. It also opens doors to new marketing channels and distribution networks, ensuring broader visibility and […]

June 5, 2024

New Partnership Announced Between Consumer Reports and Kia for 2024 Summer Sticker Sales Event

YGS is thrilled to announce their support in an incredible new partnership between Consumer Reports and Kia for the highly anticipated 2024 Summer Sticker Sales Event. This collaboration is set to deliver outstanding results for all organizations, bringing exceptional value to the publisher, business, and consumers across the country. The 2024 Summer Sticker Sales Event […]